The Global Fight Against Junk Food: Parents from Kenya to Nepal Share Their Struggles

The plague of industrially manufactured edible products is an international crisis. While their consumption is especially elevated in developed countries, making up the majority of the average diet in places such as the United Kingdom and United States, for example, UPFs are taking the place of natural ingredients in diets on each part of the world.

Recently, an extensive international analysis on the dangers to well-being of UPFs was issued. It cautioned that such foods are leaving millions of people to persistent health issues, and demanded swift intervention. Previously in the year, a global fund for children revealed that an increased count of kids around the world were suffering from obesity than underweight for the first time, as unhealthy snacks floods diets, with the steepest rises in developing nations.

A noted nutrition professor, a scholar in the field of nourishment science at the a prominent Brazilian university, and one of the analysis's writers, says that businesses motivated by financial gain, not individual choices, are fueling the shift in eating patterns.

For parents, it can appear that the whole nutritional landscape is working against them. “Sometimes it feels like we have no authority over what we are serving on our children's meals,” says one mother from South Asia. We interviewed her and four other parents from internationally on the increasing difficulties and frustrations of providing a balanced nourishment in the age of UPFs.

Nepal: ‘She Craves Cookies, Chocolate and Juice’

Raising a child in Nepal today often feels like battling an uphill struggle, especially when it comes to food. I prepare meals at home as much as I can, but the second my daughter leaves the house, she is encircled by vibrantly wrapped snacks and sugary drinks. She persistently desires cookies, chocolates and packaged fruit juices – products heavily marketed to children. A single pizza commercial on TV is all it takes for her to ask, “Are we getting pizza today?”

Even the school environment perpetuates unhealthy habits. Her school lunchroom serves flavored drink every Tuesday, which she looks forward to. She receives a packet of six cookies from a friend on the school bus and chocolates on birthdays, and faces a chip shop right outside her school gate.

Some days it feels like the complete dietary landscape is opposing parents who are just striving to raise fit youngsters.

As someone associated with the Nepal Non-Communicable Disease Alliance and leading a project called Promoting Healthy Foods in Schools, I understand this issue thoroughly. Yet even with my expertise, keeping my eight-year-old daughter healthy is extremely challenging.

These repeated exposures at school, in transit and online make it next to unattainable for parents to restrict ultra-processed foods. It is not just about what kids pick; it is about a nutritional framework that normalises and fosters unhealthy eating.

And the statistics shows clearly what families like mine are going through. A comprehensive population report found that over two-thirds of children between six and 23 months ate unhealthy foods, and a substantial portion were already drinking sugary drinks.

These figures are reflected in what I see every day. An analysis conducted in the district where I live reported that almost one in five of schoolchildren were overweight and 7.1% were clinically overweight, figures strongly correlated with the rise in unhealthy snacking and increasingly inactive lifestyles. Further research showed that many kids in Nepal eat sugary treats or processed savoury foods on a regular basis, and this regular consumption is tied to high levels of oral health problems.

Nepal urgently needs more robust regulations, improved educational settings and tougher advertising controls. Before that happens, families will continue fighting a daily battle against junk food – one biscuit packet at a time.

Caribbean Challenges: When Fast Food Becomes the Default

My circumstances is a bit unique as I was forced to relocate from an island in our archipelago that was devastated by a powerful storm last year. But it is also part of the bleak situation that is affecting parents in a area that is enduring the most severe impacts of climate change.

“The situation definitely worsens if a cyclone or volcanic eruption destroys most of your plant life.”

Even before the storm, as a nutrition instructor, I was extremely troubled about the rising expansion of convenience food outlets. Today, even community markets are participating in the shift of a country once characterized by a diet of fresh regional fruits and vegetables, to one where greasy, salty, sugary fast food, full of manufactured additives, is the preference.

But the scenario definitely deteriorates if a hurricane or volcanic eruption decimates most of your produce. Fresh, healthy food becomes scarce and very expensive, so it is exceptionally hard to get your kids to eat right.

In spite of having a stable employment I am shocked by food prices now and have often opted for picking one of items such as peas and beans and protein sources when feeding my four children. Providing less food or smaller servings have also become part of the recovery survival methods.

Also it is quite convenient when you are juggling a demanding job with parenting, and rushing around in the morning, to just give the children a little money to buy snacks at school. Regrettably, most educational snack bars only offer ultra-processed snacks and sugary sodas. The result of these challenges, I fear, is an increase in the already epidemic rates of lifestyle diseases such as type 2 diabetes and cardiovascular strain.

The Allure of Fast Food in Uganda

The symbol of a global fast-food brand stands prominently at the entrance of a mall in a city district, challenging you to pass by without stopping at the drive-through.

Many of the youngsters and guardians visiting the mall have never gone beyond the borders of the country. They certainly don’t know about the past financial depression that inspired the founder to start one of the first worldwide restaurant networks. All they know is that the brand name represent all things desirable.

In every mall and each trading place, there is fast food for every pocket. As one of the costlier choices, the fried chicken chain is considered a treat. It is the place Kampala’s families go to mark birthdays and baptisms. It is the children’s incentive when they get a positive academic results. In fact, they are hoping their parents take them there for the holidays.

“Mum, do you know that some people take takeaway for school lunch,” my teenage girl, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a popular east African fast-food chain selling everything from fried breakfasts to burgers.

It is Friday evening, and I am only {half-listening|

Cynthia Mcdowell
Cynthia Mcdowell

An avid skier and travel writer with a passion for exploring off-the-beaten-path destinations and sharing practical tips.